Using Branding and Cheap Custom Tees to Market a Construction Business

Spring and summer are great times of the year to promote your construction business. The weather is just starting to warm up, which causes people to think about renovations and construction projects. People often wait until this time of year to begin home improvement projects or even begin new construction. The two popular seasons are ideal times to renovate a home, as the weather is more comfortable. Home renovations can be a bit uncomfortable anyway. People often wait until at least the weather is comfortable to start making changes to their home. Branding your biz with cheap custom tees is a smart way to market your construction enterprise.

Warm Weather Marketing 

When it comes to new construction, there is something about spring that plants the thought into people’s minds. Maybe it has something to do with spring cleaning that makes people think about an updated house. People considering construction projects are likely entertaining the idea during the warmer months.

Logos and Signage

There are many ways to advertise your construction company when the weather starts to improve. There are plenty of marketing strategies that will benefit your business. Many businesses like to display their logos on their business vehicles, even when not being used during company hours. Constructions companies also use signage on current construction projects. Of course, these companies also pair with other businesses and use networking to attract new clients.

Marketing That People Will Wear

One savvy strategy that you may not necessarily think about is creating a t-shirt to market your construction business. Many people are walking advertisements for millions of brands every day. We subconsciously notice these subliminal marketing ads: a man wearing a soda or beer brand t-shirt. You may see a child dressed in a cartoon t-shirt. Sports fans may think they are representing their favorite team when wearing clothing with its name and logo all over it, and that they are; however, they are also marketing that team’s brand.

Customized Your Construction Shirt

Creating a custom designed t-shirt with your construction company’s logo, colors, and other trademark symbols will be a fantastic advertisement for your business. You cannot put a price on this brilliant marketing strategy. Create the t-shirt, then give them away as incentives or freebies. Marketing will those receiving the t-shirt, as well as those who see the person wearing the t-shirt, to take action and contact your company.

Cheap Custom Tees with Purchases

When a custom signs up for home or commercial renovations, present the contract with a cheap custom tee. It’s a way to show your appreciation for their business while putting your brand out to the public.

High Fashion Construction Tee

It is not enough to just put your name on a t-shirt. You must strategically design the shirt to reflect your company. At a glance, people need to identify your brand. When they need construction or know someone who does, your name will flash through their minds.

Make it Wearable

A great design for your tee is only the beginning. The tee needs to be something that people want to wear. People love free stuff, so regardless of what the tee looks like, people will take it. You want them to want to wear the tee in public, not just to clean the house or do yard work. Although, doing yard work should get the t-shirt some attention from neighbors or passer-bys.

Slogans and Sayings

You want to entice people with the tee. Make it fashionable and ensure that it has a catchy statement on it. Come up with a slogan that will motivate and inspire people, as everyone loves motivational quotes. Here are some motivational slogans that will grab attention and point people toward your business for their construction need, such as “building success” and “under construction.” They can be whimsical and catchy to be more memorable. The list of possible construction slogans or catchphrases is almost endless. Remember not to get too caught up in the slogan, as the focal point needs to be your business. The idea is to make the tee appealing to all people. They should be excited to receive it, but even more excited to wear it.

Distribution

After creating your cheap custom tees, determine how you will distribute your t-shirts. You can give your tees out during promotional events, such as tradeshows and expos. You can give a free tee to anybody inquiring about your services, or receive a quote from your business. If you have a mailing list, you can even mail a few out to people.

Harness the Marketing Power

There is marketing power in using t-shirts to advertise your business. Consider the potential of using cheap custom tees to promote your enterprise. Wearers become a mobile billboard for your company brand.

Remember to create a fashion-forward designed tee. Make your logo the focus, but add some inspiration to grab the public’s attention. As a construction business, you build into people’s lives. Use that fact and be creative with what you put on your complimentary tee. You are bound to be noticed when people are wearing your brand. Work with us to create cheap custom tees that help bring your business to the next level of recognition and success.

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